Let your product type,
seasonality and market value dictate your base fare.
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Strategic Pricing
Strategic
Pricing refers to an adequate ‘every day’ pricing structure that
allows your company to offer attractive prices while staying
competitive.
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Tactical Pricing
Tactical
pricing refers to specific sales and tactics that will allow your
company to move inventory based on demand by product, market or
seasonality.
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Pricing Hierarchy
In order
to achieve effective Revenue Management strategies, it is
indispensable to possess the appropriate pricing structure that
will allow you to have the flexibility to do so.
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Competitiveness
Reaction
time and adequate pricing filing processes are key to ensure your
company does not miss any revenue opportunities.
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Business Profitability
This refers to the
process resulting from Pricing & Revenue Management Strategies, in
order to track Revenue Performance. This process should allow your
company to react timely and effectively to market conditions.