Offline marketing is still one
of the biggest resources for marketers when it comes to ‘Market-
Specific’ strategies. Factors like peak traffic hours,
heavily-traffic highways and dense populated areas offer great
advertising opportunities.
When it comes to
Offline Marketing, we have developed a huge Media Network that
involves all offline Media Venues. Advertising is
everywhere…..from Onboard Airlines , Plane Wraps, Television,
Radio and Newspapers to TV Monitors located on Subways, Gas
stations, Taxi Cabs, College Food Courts, Fitness Clubs, Sports
Arenas and more.
The level of
information we handle, gives us access to ‘hour-to-hour’, on-air
schedules, which results in a very selective and precise strategy
during the development stages, which, in turn, efficiently reaches
the market segment of interest. This granularity level is what
allows us to deliver strategies that meet the client’s goals,
ensuring a much more successful campaign.
ZULU’s
offline network covers all the U.S, Mexico, Central America, South
America and the Caribbean.